Buy-sell agreements: cross-purchase vs entity purchase

A buy-sell agreement funded with life insurance lets the business or its owners buy a deceased owner's interest. In a cross-purchase plan each owner insures every other owner, so the plan needs n × (n − 1) policies; in an entity purchase the business owns one policy on each owner.

Updated November 4, 2026 · every fact below links to its source

Key facts for the exam

  • Cross-purchase: each partner owns a policy on every other partner, so 3 partners need 3 × 2 = 6 policies.Source: NAIC Business Insurance Guide — PDF page 6, Cross Purchase Formula
  • With 4 equal partners, a cross-purchase plan needs 4 × 3 = 12 policies.Source: Internal Revenue Service — IRS Pub. 541, partnership buy-sell arrangements
  • Each owner uses the proceeds to buy the deceased owner's share from the estate.Source: PSI — New York DFS Insurance Candidate Information Bulletin — Outline, business continuation
  • Entity purchase (stock redemption): the business is owner, payer and beneficiary of one policy on each owner and redeems the deceased owner's interest.Source: Internal Revenue Service — IRS Pub. 541, entity purchase and cross-purchase agreements
  • Key person insurance is a different arrangement: it compensates the business for the loss of a key employee, including lost profits and the cost of a successor.Source: PSI — New York DFS Insurance Candidate Information Bulletin — Outline, key person insurance
The trap. Count the policies: cross-purchase needs n × (n − 1), entity purchase needs n. Key person insurance does not buy anyone's share.

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